Chris Lourenco, Director
A Google Partner working from Greenhill Road at Wayville, who designs, builds, wires up and maintains the websites on this offer personally. That is not a modest note about size. It is the reason the guarantees on this site can be written the way they are, and the reason there is nobody in the middle to hand your email to.
The name at the top of this page is the name on the agreement, on the intake email, on the build, and on the reply you get when something needs changing a year from now.
What a Google Partner badge certifies, and what it does not
Google Partner is a status Google grants against its own certification and account performance thresholds, and it has to be held currently rather than earned once and hung on a wall. It can be withdrawn. That is a floor, not a ceiling, and anybody presenting it as proof that a website will succeed is selling you the badge instead of the work sitting behind it.
It is also, plainly, an advertising credential appearing on a web design site, so it should have to justify its place. It justifies it like this. Work that gets measured on cost per enquiry teaches a harder set of habits than work that gets measured on whether a home page looks finished. Where does the eye land first. What is the visitor being asked to do. Is that request visible before anybody scrolls, and is it repeated at the point somebody has finally read enough to act on it. Those questions do not come from design training. They come from watching money leave an account every time a page fails to answer one of them.
There is a single number behind that habit. A Google Ads landing page built for a roofing business converted 31.13% of the paid visitors who reached it into enquiries, at $75.79 per enquiry on that Google Ads traffic.
Read the label carefully, because it matters. Those figures come from paid traffic arriving on a Google Ads landing page. They are not a position in a search result and they are not a claim about where any site sits in Google, and they will never be dressed up as one here. They are quoted for a single narrow purpose: they are the closest thing we hold to a controlled test of whether the layout decisions made on these builds actually move a stranger into making contact.
Everything claimed on this page can be verified
An about page is the easiest page on any website to write fiction on, because almost nobody audits one. So here is the short list of what is claimed on this one, and where each item can be checked without taking our word for it.
Google Partner status, held currently
Granted by Google against its own certification and account performance requirements, reviewed on an ongoing basis rather than awarded once. It can lapse. That is the only genuinely interesting thing about it, and it is the reason it is worth naming.
A registered company and an ABN
The trading name, the operating entity and the ABN are printed at the foot of this page. The ABN takes under a minute to look up on the Australian Business Register, which is a faster background check than most agency about pages will ever survive.
A street address in Adelaide, not a map pin
Greenhill Road at Wayville, a few minutes south of the CBD. It is where the work is done. It is not a serviced desk rented by the month so a listing can claim a city nobody in the business has worked in.
Client sites live right now: 14 of them
Not screenshots, not a slideshow, not a carousel of logos belonging to somebody else. Every one of the 14 can be opened and read, and 9 of them belong to Adelaide or South Australian businesses.
The last of those 4 is the one worth spending 5 minutes on. Every one of the 14 is listed with the job that site has to do for the business behind it, so the evidence you are being asked to weigh is a working URL rather than a sentence written about one.
Why the build is free, seen from this side of the desk
Comparable Australian builds are quoted at $3,000 to $10,000, and that range comes from reading real quotes line by line rather than from a survey. Here the build itself is free, nothing is payable before the site is live, and the fee is $297 a month including GST across a committed 12-month term, which comes to $3,564 in total for the term.
The reason is not generosity, and the mechanics are worth being blunt about. A studio paid in full before the build starts has already been paid whether the site ever produces an enquiry or not, and its interest in the outcome quietly ends at handover. Under this structure there is no build fee to bank. The whole return sits in the months after launch, which makes a site that does not work for the business a direct cost at our end rather than a disappointment only at yours.
That is also the honest reason for the 12-month commitment. Without a committed window there is nothing to recover the build against, and the offer simply stops existing. It is a real constraint, it is disclosed in writing before anything is signed, and it is the exact trade that makes $0 upfront possible. The arithmetic is set out month by month on the pricing page, including what happens on the day the term ends.
The second half of the trade is scope. A free build only survives if what gets built is defined precisely and not renegotiated every fortnight, which is why what is actually built, and what the monthly fee keeps doing afterwards, is written down in detail instead of left to a proposal that flatters everybody and commits to nothing.
The way the work is actually done
None of this is exotic. It is simply written down and then followed, which is the part most quotes leave to good intentions.
The same name from intake to invoice
The person who reads your brief is the person who sets the page structure, writes the build, wires up the tracking and replies when something needs changing 10 months later. There is no account manager in the middle turning what you said into a brief for somebody else, so there is no version of your request that has been through 2 rewrites before it reaches whoever is building it.
Every page is hand-written
No page on a site built here is spun out of a spreadsheet of suburbs crossed with trades. That pattern produces 60 pages that read like each other and then get filtered out of the index as a group. A page exists because somebody genuinely searches for what is on it, and it gets written once, by hand, for that search.
Everything lands in writing
Guarantee 05 is not a scheduling preference. A written answer can be re-read at midnight, forwarded to a business partner, and held against us in 6 months. A warm memory of a conversation nobody wrote down cannot do any of those 3 things.
You approve the real thing, twice
There are 2 written feedback rounds against the built site rather than against a flat mockup, so what you sign off on is the thing that goes live: real words, real speed, on a real phone. Mockups hide the 3 problems that matter most, and all 3 of them are behaviour rather than appearance.
The monthly fee keeps working after launch
Hosting, daily backups, changes requested through the client portal, and the ongoing search work behind the site. It is not a maintenance retainer attached to a file sitting on a server, and because the build was never invoiced, it is the only part of the arrangement that ever pays the build back.
The 5-day clock starts at intake rather than at the first email, because the delay on almost every website project is content and decisions rather than development. That is worth understanding before you commit to anybody at all, which is why what really makes a website build run long gets a full page here instead of one reassuring line in a sales deck.
Stated plainly, before you have to ask
Anybody can write a guarantee. The useful part is what sits outside it, so here is that part in the same words the agreement uses.
- We do not promise a position on Google, and we do not promise one by a certain date.
- We do not offer refunds. The remedy is that you stop paying until the site produces a lead.
- We do not guarantee how many leads you get, only that the first one arrives before you pay again.
There are 2 more limits that belong on a page about who does the work. A store checkout or a booking engine sits outside the agreed build scope and is quoted separately in writing before anything is started. And because 1 person does the builds, the number running at once is capped, so an application is sometimes answered with a written no rather than a start date.
What is promised is narrower and considerably harder: No leads from SEO in your first 90 days and you stop paying until one arrives. Billing resumes on the first lead, and the site stays yours either way.
Wayville, and why the location earns its keep
The address at the foot of this page is on Greenhill Road at Wayville, a few minutes south of the Adelaide CBD, and it is where the work happens. Saying so is not filler in this market. Search the head terms and a fair share of the agencies competing for them are not in South Australia at all, which is fine right up until the work depends on knowing the ground.
And one part of the job does depend on it. Local search rewards knowing which suburbs a trade will actually drive to and which ones it quietly refuses, which council area a term maps to, which Adelaide business names get misspelled in the search box, and which enquiry a customer makes in January versus July. That is knowledge, not research, and it is the difference between a page written about a suburb and a page written for the people in it.
If you have landed here before seeing the rest, the whole offer is set out end to end on the home page: what gets built, what it costs, what is guaranteed, and what is deliberately not.
Questions about who does the work
Who actually builds the website?
What does Google Partner status actually certify?
Is there a real business and a real address behind this site?
Why does none of the build run over the phone?
Do you only build for Adelaide businesses?
Why is there no page of headshots and job titles?
What clients say about working with Chris
Left on Google by Adelaide clients, reproduced word for word. A different 3 appear on the home page.
Chris built the website for my bookkeeping practice and now manages our SEO and Google Ads, and I couldn't recommend him more highly. The first version of the site was ready within five working days of my intake form, and he worked patiently through multiple rounds of refinements until it was exactly right, nothing was ever too much trouble. What really sets Chris apart is how he handles the human side: I was flat out over EOFY and slow to respond at times, and he was gracious, proactive and kept everything moving without ever making me feel pressured. Clear communication, fast turnaround, genuinely invested in getting the best result for your business.
Chris was really responsive and the comprehensive intake form was a great way to get started and get me thinking about my website. Chris gave some great honest feedback while also listening to my requests. Thank you Chris, for making a daunting process extremely easy!
Chris has been such a significant help to me In developing my website and adding a members portal which has been such an important feature for my business. The amount of work he has put in to get this done in the short amount of time he's been very impressive and I couldn't recommend him highly enough for anyone who is looking for website development and google advertising. Best in the business!
Web Design Agency Adelaide is a trading name of Loudachris Digital Marketing (ABN 73 630 143 190), 21-22 Greenhill Rd, Wayville SA 5034.
Work with the person who builds it
Send through what your business does and who you want finding you. You get a written answer from Chris, an honest read on whether there is search demand behind what you sell, and no obligation after it.
Everything runs by email and through the client portal. No calls, no pitch deck.